TIME magazine entered the NFT arena on March 22nd, 2021 by auctioning NFTs inspired by one of TIME’s most iconic covers: The “Is God Dead?” cover.

Elevator pitch: “Is God Dead” provoked countless angry sermons, 3,421 letters from readers at a time when 97% of Americans told pollsters they believed in God.

Valuation: $169,864.80 USD - 4/16/21

Differentiation: One of the most iconic covers in TIME’s 98-year history, and the first-ever cover designed exclusively as a NFT.

Bull or Bear? Bear. Although the NFT has intrinsic historic value, the incremental return YoY isn’t promising. Sorry Jim Cramer.

Fetch: SuperRare